LearnWize EU AI Act Transparency Sprint
Article 50 hits every marketer from 2 August 2026. Make your transparency demonstrable.
Your marketers, communications team, and product owners already create content, chatbots, and campaigns with AI. Article 50 requires that people know when they are talking to AI and that AI-generated content is recognizable. LearnWize helps you show that the people creating that content understand the transparency duty, apply it, and can back it up.
No generic awareness session. A demonstrable path from scan to role-based training, testing, and a dossier that supports Article 50 transparency.
AI transparency evidence
What you have after the sprint
- Overview of AI content and channels that trigger transparency
- Role and channel matrix for disclosure and labeling
- Activated learning paths for marketing, comms, and product
- Scenarios: chatbot, deepfake, synthetic media, AI text
- Certificates and completion/test results
- Management report and refresh advice
2 Aug 2026
Article 50 transparency is applicable law
Per role
training aligned to marketing, comms, and product
Scenario proof
labeling and disclosure tested in real cases
Dashboard
progress visible for marketing, comms, and Legal
The challenge
High-risk is moving. Transparency is the duty that hits everyone from 2 August 2026.
Through the political agreement on the Digital Omnibus, high-risk (Annex III) is moving toward 2 December 2027. Until publication in the EU Official Journal, 2 August 2026 remains formal, but in practice Article 50 transparency becomes the obligation that hits marketing, communications, and product from 2 August 2026.
Do users know they are talking to a chatbot?
Do you mark deepfakes and synthetic media?
Is AI-generated text of public interest recognizable?
Do you inform on emotion recognition or biometric categorization?
Who creates the AI content?
Does that team understand the disclosure duty?
Where is the evidence that they apply it?
Article 50 context
Article 50 of the EU AI Act sets four transparency duties: inform users on AI interaction such as chatbots, machine-readable marking of AI-generated content such as deepfakes, inform on emotion recognition or biometric categorization, and make AI-generated text of public interest recognizable. For existing generative AI, marking has a transition period until 2 December 2026 (political agreement May 2026, not yet formal).Deepen your route
From Transparency Sprint to concrete disclosure routes.
Use these routes for the questions that usually follow the scan: chatbot disclosure, deepfake labeling, AI content transparency, and training for marketing and communications teams.
Article 50 transparency training
Article 50 applies from 2 August 2026. Train marketing, communications, and product teams on chatbot disclosure, deepfake labeling, and AI content transparency, with evidence per role.
View routeChatbot disclosure obligation
Article 50 requires people to know when they are talking to a chatbot. Train the teams behind your chatbots and make the disclosure demonstrable.
View routeDeepfake disclosure EU AI Act
Article 50 requires machine-readable marking of AI-generated content, including deepfakes and synthetic media. Train your content creators and make labeling demonstrable.
View routeAI content transparency
Make AI-generated content transparent under Article 50. Train marketing and communications on disclosure, labeling, and AI text of public interest, with evidence.
View routeCopilot AI literacy
A role-based literacy route for teams rolling out Microsoft Copilot or similar workplace AI.
View routeAI literacy evidence
How to make AI literacy demonstrable for HR, Legal, Compliance, IT, and management.
View routeThe offer
From loose AI content to demonstrable transparency.
The EU AI Act Transparency Sprint connects channel, AI use, disclosure duty, learning action, and proof. You can show which people understand the transparency duty, how your content gets labeled, and what evidence is available.
Transparency Readiness Scan
We map your AI content, chatbots, channels, and priority teams. Output: an overview of where disclosure and labeling apply, team priorities, and the path to demonstrable transparency.
Content and channel register
We register where AI touches content, chatbots, and synthetic media, and link each channel to the right Article 50 duty. Output: a register with the disclosure or labeling obligation per channel.
Role and channel matrix
We translate AI use into marketers, communications teams, and product owners. Not everyone has the same duty because not everyone creates the same content or chatbot.
Learning paths per role
Marketing, communications, and product complete relevant LearnWize training on chatbot disclosure, deepfake and media labeling, AI text of public interest, and explainable AI use.
Realistic case exercises and testing
Teams practice realistic situations: an AI chatbot on the site, a generated ad visual, a synthetic voice-over, AI-written newsletters, and spokesperson content.
Certificates and team dashboard
Marketing leads, comms, product, and Legal get visibility into participation, progress, completion status, results, and certificates.
Transparency evidence
At the end, we deliver a practical dossier for internal review, leadership, compliance, customer questions, and vendor due diligence around Article 50.
The method
S.C.A.L.E. makes transparency repeatable.
S
Scan
Map AI content, chatbots, channels, and teams.
C
Classify
Connect channels to the right Article 50 duty and roles.
A
Activate
Launch the right LearnWize training for each team.
L
Lock
Test disclosure and labeling with cases, quizzes, and certificates.
E
Evaluate
Deliver reporting, evidence dossier, and refresh advice.
Result after 30 days
You do not just have a transparency story. You have an evidence dossier.
- Overview of channels, roles, AI content, and disclosure duties.
- Role-based training aligned to marketing, communications, and product.
- Measurable progress for marketing, comms, Legal, and leadership.
- Evidence for board questions, customer questions, audits, and internal governance.
- A repeatable model you can scale to the next teams.
Packages
Start small. Scale after proof.
Pilot Sprint
For 1 marketing or communications team
25-50 users | 30 days
- Transparency Readiness Scan
- Role and channel matrix
- Learning paths and case exercises
- Certificates, dashboard, and evidence dossier
- 30-minute management debrief
Four firm guarantees
We carry the risk of the sprint, not you.
No vague refund promise, but four concrete commitments that each address a different buyer concern. So you know upfront what you get, when it lands, and that it holds up under scrutiny.
1
Fixed scope
The deliverables we agree are the deliverables we ship. No scope drift afterwards.
2
Delivery guarantee after scope freeze
If the engagement runs late due to our execution, we keep working at no extra cost until the evidence dossier is on the table. The clock starts after kickoff and scope freeze.
3
One-time rework guarantee
If a reviewer, auditor or legal adviser raises reasonable questions about the structure, completeness or explainability of our deliverables, we incorporate that feedback once, at no cost, within scope.
4
No vendor lock-in
All data, certificates and evidence are yours. No hidden licences, no exit fees, no dependency on us after the sprint.
Sprint bonuses
- Disclosure Playbook with sample copy for chatbots, ads, and synthetic media
- Article 50 transparency evidence checklist for marketing and communications
- Case Pack with examples: chatbot, deepfake campaign, AI text, and AI voice-over
- Refresh Rhythm for updates after new AI tools, campaigns, policies, or role changes
- Phase-2 rollout advice (from pilot team to all content creators)
FAQ
Frequently asked questions
When does Article 50 apply?
The Article 50 transparency duties apply from 2 August 2026 as applicable law. For marking content from existing generative AI, there is a transition period until 2 December 2026 (political agreement May 2026, not yet formal).
Is this legal advice?
No. The sprint is a practical implementation and evidence route for transparency. Formal legal advice or a compliance opinion should be reviewed separately.
We only run a chatbot and some AI visuals. Is that reason enough?
Yes. A chatbot falls under the disclosure duty and AI-generated visuals and media fall under the labeling duty. That everyday use in marketing and communications is exactly what makes Article 50 relevant.
Where do we begin if we lack a clear overview?
Start with the Transparency Readiness Scan. That shows which channels and teams need priority, which learning paths are needed, and what evidence already exists.